Thursday, March 24, 2011

Foxes live under rainbows.






blouse- thrifted
shoes- Urban Outfitters
backpack- Domo backpack

IT'S DOMO-KUN! Hehe. this backpack is one of my prized possessions, and I mean that in the most serious way possible. I bought it with the intent of using it everyday for classes, but sadly wee-little Domo-kun is unable to fit my folders. :( However, I still parade him around whenever I can. I mean, he's DOMO!

Anyway, last week was spring break for NYU. I didn't go wild in Flordia or travel anywhere exotic, but instead went home to good old Pennsylvania and relaxed, relaxed, relaxed. A bit too much....(I am now feeling the effects of my extreme relaxation over break...) Along with being outside of a crowded city, PA brings endless, dirt cheap thrifting gold! I picked up this adorable blouse for about $3.00? Too cheap. I wore it to W today, paired with my trusty Urban heels that I have worn pretty much everyday this week, and decided to break out the red lipstick. Between the bow and red lips, I feel somewhat clownish, no? Clowns actually scare me...

In other un-exciting events, I caught my third glimpse of Mr. Stefano Tonchi today at W! I was hoping he'd notice me, but he seemed immersed in whatever picture he was holding. Oh well, I still have a month! W has been superr bust lately. I've had the chance to attend a few sales meetings, which are really great to be able to sit in on. I get to see the ins and outs of W's business, and hear about all the exciting new promotions they're doing! Unfortunately, the semester will soon be over, and so will my internship with W, but when one thing ends, another begins!! I start my Urban Outfitters internship in June, and I couldn't be more excited.

Well, the night is still young, but due to my extreme lack of sleep this past week, I will be reading a play and sleeping promptly after. However, I started Akira Kurosawa's Dreams (ゆめ)and can't stop watching...I will post screen shots soon. The cinematography and stories are so beautiful! It's on Netflix watch instantly, so if you have Netflix, WATCH IT! It may seem slow, but it's worth it. Trust me.

おやすみなさい、みなさん!
Goodnight, everyone!

−Katherine

Tuesday, March 15, 2011

Sending my heart.


Lovely song by Vocaloid Gumi titled Campanella.

Monday, March 14, 2011

Japan needs us.

photo from boston.com
Two posts in one day, but this one is by far more important. There has been another large explosion at the Fukushima Daiichi nuclear plant. The situation in Japan is getting worse by the hour, and my heart sincerely hurts for the people of this wonderful country to have to endure all of this tremendous pain. I am speechless looking at photos and videos. My heart truly goes out to the people of Japan.

That having been said, there is so much we can do to help. The easiest way is to donate to the Red Cross. Text "RedCross" to 90999 to donate $10 for relief in Japan. This really is such a small amount but can do so much for these people.

For now, I am praying every day and can only watch as the situation worsens in the hope that some time soon it will get better. People of Japan, all of our hearts are with you. 
Keep fighting.
がんばって!!

great source to keep up to date with the situation:

Sunday, March 13, 2011

A look into the mind of my favorite stylist. Ever.

I apologize if I seem to center everything in my life around W lately, but I guess I'm sticking to what I know. And what I definitely know is that Alex White is one of the single most talented stylists in the fashion industry as it stands today. And also my favorite. Just pick up any issue of W and you'll immediately see why. How one mind can come up with such brilliant concepts is beyond me, but lucky for me (and the entire world), W has launched a wonderful new blog dedicated entirely to the amazing stylist herself!

If you go to W's website, on the right hand side, in Alex White's signature pink (or so I am told), a link entitled "Alex White Edits" lives directly under "Fashion", appropriately so. Click and take a gander. Your eyes will be in heaven. Exactly what are you seeing? A very, very rare glimpse into the mind of a top stylist. Through her blog, which she has promised to update more than once a week, Alex White will post pictures from photo shoots and various other things. Already her posts are filled with absolutely lovely pictures, including behind the scenes shots from the "Against Nature" editorial that appears in this months W. If you have ever thought of becoming a stylist, I think it's safe to say that this blog can be an enormous aid into seeing what stylists really do, and what inspires them to create the art they do. I've already bookmarked the blog and have been reading regularly. I mean, it's Alex White! What more could you ask for? Plus, her hand writing is adorable and one of a kind. Did you know that's actually her hand writing in the title of the blog? It's the little things.

Anyway, I'll let the pictures speak for themselves. Here are some from recent posts, along with behind the scenes pictures from the Against Nature shoot our lucky eyes get to see! Enjoy!


All images from Alex White Edits at W Magazine.com

-Katherine

Wednesday, March 9, 2011

Cats are taking over the world. No, really.

I guess just wearing fur wasn't enough. Animal obsession taken to extremes. Cats on the runway. Absolutely. Madly. In. Love. Givenchy and Anna Sui Fall 2011 RTW.



And just in case you don't believe me:






-Katherine

all photos from style.com

Monday, February 28, 2011

March US covers, good and horribly wrong.

As a selling advertising intern at W, one of our primary tasks is to create advertising positioning grids for every new magazine issue that lies within our competitive set as soon as we get it. It's simply just typing up every advertisement and where it is found in the magazine, for both W and its competitors. While it may sound very boring, this task allows me to read new magazines from front to back before they even hit the stands, which I loveeee! Of course the first thing that excites me as I go to position the magazine is what is on the cover, ESPECIALLY for the March issues.

This March, some magazines went above and beyond my expectations, some fell short, and some left me asking who on earth made the decision to publish that cover and why they got away with it. The latter is what I asked when I saw the newstand version of Harper's Bazaar. Now, the copy of Harper's that W received is the subscriber version, which looks as follows:


THIS is amazing. Everything about it screams fashion, while also being whimsical, fun, eye catching, and unique. Perhaps I'm biased because I adore pandas and the East Asian theme, but from head to toe Magdalena Frackowiak looks amazing, and the whole picture just cries to be on the cover of the Spring issue. Now let's take a gander at the cover that most people are unfortunately seeing on stands:



Why, Harper's, why?! If this cover doesn't already blind you from the overbearing, over present red theme, then I'll lay it out for you. First of all, Kim Kardashian is not a fashion icon, nor should she have anything to do with any magazine's Spring fashion issue. W's November art issue featured her creatively, and while I still have gripes about her as the model, at least they did not simply take a somewhat pretty picture and make it the cover. W took her out of her comfort zone of pretty and made it artistic. Looking at this cover, however, I feel as though I am looking at average snaps from a red carpet, not a cover by any stretch of the imagination. I could go on forever, but the point is that Harper's had an amazing cover in their hands, and chose to allow only a few to actually enjoy it. Bad call.

As far as other issues go, I am not being biased when I say that I absolutely love Mila Kunis on W's March issue. While I appreciate when magazine's choose models for fashion issues and really dive into fashion rather than celebrity, Mila Kunis is really becoming fashion's next it girl, and if a celebrity were to be chose, she is a natural choice. The editorial is also gorgeous beyond words. I screamed when I got to see the photoshoot before the magazine went out (I had to copy about 100 single pages for an employee....oh the joys of being an intern). The styling is perfect, as Alex White's always is, and Mila really delivers as a model. Here is the cover along with my favorite pictures from the shoot:


My other favorite's may not coincide with mass thought. When Elle came into the office, I was surprised, I loved it! Katy Perry has always been a style icon for me, even if her music is only so-so in my option. She is unique, while reminding me of cutesy Japanese fashion mixed with an edgy feel. Again, however, subscribers received a much better cover that what hit stands, though the cover for news stands was still okay for Elle. The colors were bright and fun, while definitely staying true to Katy's style.

Then, of course, is Vogue. The cover obviously leaked before the magazine came out, so everyone's had a long time to digest and criticize the Gaga cover. While I do admit the cover is not pretty, it certainly is edgy and different from the previous covers of Vogue we've seen this year. I love the pink hair, I love the dark lip, and I loveee the flowly dress to contrast it all. This cover is a step in the direction of true fashion for Wintour's powerhouse, and may not be easy on the eyes, but fashion isn't just pretty, it's controversial and thought provoking when done right. And this cover is definitely done right. And really, what else would you expect from Gaga?


There are more of course, but these covers stood out to me the most this month. Now, back to Japanese and Marketing homework....YAY!


じゃあ、また!
ーKatherine

Thursday, February 10, 2011

はじまる!







 Amazing.

 Free People offices










 original Urban Outfitters sign





Though next to no one reads this blog, I feel terrible for my lack of updates. So that changes. Now. Well hopefully.... hehe. My life has been crazy busy between ridiculous classes, interning, and trying to fit some semblance of a social life into my schedule. The internship? A hands-on job with W Magazine's advertising and selling division, three days a week! The environment is great, the people are super friendly, and I get my very own cubicle! <3 Which I shall be mass decorating quite soon. Basically I am one of four interns who help out the sales assistants specifically, but we also help anyone who needs it in any division of the magazine.

I ]got my first glance of Mr. Stefano Tonchi himself a few days ago! Kind of intimidating I must say, but I can't explain the air of grace he just has about him. Definitely look out for the March issue. It's absolutely gorgeous. I can't say why, but just trust me on this one. I mean, Alex White can really do no wrong, so what else would you expect when her styling teams up with the most lovely spring trends? Love love love. <3 I will definitely be posting more on my intern adventures in the following months. I can't say it's anything close to what Blair does in Gossip Girl, but I am absolutely having the best time at W thus far.

Speaking of interning, I will also be interning for Urban Outfitters headquarters this summer in my home city of Philadelphia. <3 Above are pictures of the amazing amazing amazing, (did I mention amazing?) offices. They are based out of the old Philly Navy Yard, so combining some serious historical buildings (I'm talking as old as 1790) with URBN's design genius makes these offices one of the coolest places I've ever had the chance to dream of working at. Not to mention you can bring your dog to work. Now i just have to work on my parents letting me get one....

This summer I will be a styling intern, and basically work with the clothes and the online store photo shoots. I am so excited to get to experience the side of the fashion world opposite to what I currently do at W. I guess only experience will tell me where I really belong! (That thought is a bit scary....)


That's it for now my lovely ghost readers.

- - - Katherine